Creative & Content
Everything we do is ultimately in service of the creative output. That's because all other disciplines either help to inform or amplify the idea. It's the product of many crafting a singular vision that builds a cohesive, compelling brand narrative. Driven by insights. Shaped by data. Built to last.
Our Video Marketing & Production Services
Passionate collaborators with the special ingredients to get audiences to press “play”, we provide brainstorming, script writing, art direction, storyboarding, auditions and casting, location scouting, shooting, music selections, graphic overlays and editing – culminating in a finished product we both be proud of releasing.
Creative is the mesmerizing lead singer with the rhythmic hips. The dreamy lifeguard. The firework display of your brand’s story.
Brand & Logo Identity
Your logo doesn’t have to tell your entire brand narrative, but it often starts it. We are all simple creatures and therefore have visceral emotional reactions to colors, shapes and fonts. There are visual cues in every brand that, whether inadvertent or purposeful, signal to your audience whether you are status quo or cutting edge, serious or playful, people-focused or technology-focused. We work with you to establish exactly what your brand identity should communicate and then create an entire visual system that tells your story and resonates with customers.
Copywriting is about more than just words. It's about getting into the mind of your audience and understanding what excites them, what moves them and what makes them act. Whether it's a simple call-to-action, a website landing page, or a fully realized 360-degree campaign, our copywriters and editors use deep human truths to influence, engage and persuade your customers to take action.
Content without strategy is just noise, and nobody needs more noise. That’s why we start with a clear understanding of both your business goals and audience needs in order to create effective, efficient, and sustainable strategies for creating content. From strategic planning and resourcing to managing ongoing content creation and governance, we can help you take a strategic approach across all stages of the content lifecycle.
Video & Motion Graphics
When it comes to grabbing your audience’s attention, video content and motion graphics are perfectly suited for today’s busy, always on, mobile-first consumer. Whether it’s a pre-roll ad, viral video, radio or national TV spot, our in-house team of filmmakers, editors and motion graphic designers have the talent and tools to bring your brand to life.
Your brand has a unique tale to tell. We help people hear it and engage with it. Bolstered by data and rooted with strategic insight, we build campaigns, small and large, that people can’t stop sharing and talking about.
Whether you’re starting from scratch, revamping an existing brand or kicking your marketing into a higher gear, our full-service print production team can move any need from ideation to mechanical to finish effectively and efficiently.
Gravity has a dedicated in-house photography team and studio. Armed with the latest camera/lighting packages and photo-editing equipment, our nimble team can shoot everything from high-end, ready for print sessions to down-and-dirty run and guns. Our 800 square foot studio is equipped with a built-in cyc wall (28x20x16), green screen and backdrops allowing for a variety of stages to be created for our clients.
Check out our Work
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Giving garbage a good name
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Think Green®. Two little words helped transform a trusted trash hauler into North America's largest environmental services company with astounding results below.
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